Events are an essential part of your marketing strategy. They are fun too. You need to see and be seen. One of the best ways to be seen in your community is to attend, sponsor and create events.
Remember to take photo's and video. Social Networking has a voracious appetite for images and text. Make it a habit to take photos and videos. Use your cell phone. You don't have to be Ansel Adams to take a photograph. In many ways simple snapshots can be more interesting and fun to your Social Network audience.